Our Core Values Matter
Why? Because they are the foundation of everything that New U Life believes in. Since our company is rooted in making a positive difference, these values are what allows us to make the global impact possible. Like clockwork, we will always have U in mind; staying humble and motivated, in order to achieve greatness.
New U Life - Changing Lives
Our Mission
New U Life is the leader in solving aging through systemic hormone health. Our proprietary technology, SomaTech, forms the foundation of the most advanced hormonal products, offering solutions for men and women. Our mission is fueling our community to change lives and empower the New U.
Our Vision
We pioneer products that change the world’s hormonal health, empowering a New U.
Our Values
Share wellness with others
Inspire hope and change
Bring people together
Unify individuals across the globe
We will always have U in mind; staying humble and motivated, in order to achieve greatness.
Building a strong foundation
There are four pillars that hold up our commitment to you.
Quality
We take pride in offering a pure, effective, and safe product to the world.
Financial
Our value proposition yields to a higher retention in both customer consumption and distribution.
Innovation
We find new ways to create and add value.
Kaizen
We believe in continuous improvement; and that the right process will deliver the right results.
Meet Our Founder, Alexy Goldstein
Like many successful entrepreneurs, Alexy views his work as more of a calling and an obligation than an occupation. In Alexy’s case, the obligation was one born of intense devotion to his family legacy.
In 2017, before launching New U Life, Alexy had a grand vision, to positively impact as many lives and communities as possible.
Due to the success and growth of New U Life, we have been granted the opportunity to realize Alexy’s vision. U Care and U Fund are two programs that were created to greatly unite us as a New U Life family and allow us to support families and individuals all across the world!
Our program to unite through simple acts of kindness
